About
We got tired of
broken meetings.
Jen had spent years on the customer side, watching organizations spend millions on meeting room technology that still broke on a Tuesday morning. Christian had spent years on the telco side, building products and services around a reactive model — call us when it breaks. His customers kept asking for something proactive. It would cost too much to build inside a telco. So he left to build what they were asking for.
When they finally compared notes, the pattern was identical. The rooms weren’t broken. The accountability was.
Our Story
Two perspectives.
One shared problem.
Nobody owned the outcome. AV blamed the network. The network blamed Microsoft. Microsoft blamed the user. And somewhere in that triangle, a $400-an-hour executive was standing in a doorway waiting for IT to call back.
Spacera was built to close that gap — not with more monitoring dashboards, but with actual ownership. We detect the failure. We fix it. We take the call at 3 AM so nobody else has to.
That’s not a product feature. That’s a different way of thinking about what a technology partner is for.
The Team
The people behind
the end of broken meetings.
Jen Goeldner
CEO & Co-Founder
Led technology transformation programs exceeding $400M across Australia's largest insurance, transport, and telecommunications companies. She kept watching organizations buy technology that still broke when it mattered most. Spacera is her answer to that.
LinkedInChristian Farre
CTO & Co-Founder
20 years at Australia's largest telcos building UC&C, video conferencing, and contact center products around a reactive model. His customers kept asking for proactive. The economics inside a telco made it impossible. He started Spacera to build what they were asking for.
LinkedInTye Cameron
Head of Global Sales
The first Professional Services hire Zoom made in APJ. He built the Zoom Rooms business for the region from the ground up. At Spacera, he's scaling global channel expansion — AV integrators and MSPs worldwide.
LinkedInAaron Timinski
Chief Platform Officer
Led one of the world's most successful enterprise deployments of Cisco and Microsoft Teams. He leads the Apollo platform — the architecture behind how Spacera detects, repairs, and resolves meeting room failures at scale.
LinkedInHow We Think
The principles behind
everything we build.
Proactive beats reactive. Always.
Reactive support implies you've already failed. We built Spacera because the industry had normalized finding out rooms were broken when someone walked in. That's not a monitoring problem. It's an accountability problem.
Own the outcome. Not just the ticket.
Monitoring without ownership is just watching it break. We don't sell visibility — we sell reliability. The difference is whether someone is accountable for fixing it before you notice.
Channel-first. Always.
Spacera will never sell direct to your customers. We exist to make our partners better — better margins, better service, better retention. The AV integrators and MSPs who deliver Spacera are the product.
Automate the routine. Escalate the complex.
Emily handles L1 and L2. Your engineers handle everything else. We built the automation so your best people spend their time on problems that actually need them.
Want to see Apollo in action?
Start for free — see your entire room fleet in minutes. Or book a demo and we’ll walk you through the platform.
Get in touch